Here are 5 timeless lessons any social impact organization can learn from the marketing strategy I put together for the Cipaotanche cacao farmers’ association as part of the USAID Farmer-to-Farmer program administered by Partners of the Americas.

Here are 5 timeless lessons any social impact organization can learn from the marketing strategy I put together for the Cipaotanche cacao farmers’ association as part of the USAID Farmer-to-Farmer program administered by Partners of the Americas.
It’s important to take a hard look at your competition. As an entrepreneur, you need to be an expert on your field, and that includes knowing your competition.
In order to reliably and consistently get dream customers and clients, you first need to have data on which to base your business decisions – you need to be tracking your leads.
Yes, websites are awesome. They give you credibility, showcase what you offer, and give people a place to buy them.The problem with creating your website first thing is that, odds are, you won’t do it right. Read on for the process that will help you build a great website in service of your business objectives.
Has anyone else seen those ads that are like, “Here is the ONE thing you need to do to rocket your business to six...
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