& Marketing Strategy Consulting
Photo Credit Ana Isabel Martinez
Build your dream business
You’re an entrepreneur on a mission. You have so much to offer your clients, and your work is already making a big impact. And you’re ready for even more.
You’re building your dream business – one where you’re getting exceptional results for your clients and making positive change while enjoying the financial freedom and flexibility that comes with being your own boss.
You’re ready to get there faster and build a sustainable and successful business that nourishes you as much as you nourish your clients.
You’re here for the tools to build a brand that attracts perfect-fit clients, messaging that converts leads into customers faster, and business and marketing strategies that book out your business.
I went from just ONE person enrolling in my first group program to replacing my corporate salary within four months and six-figures within a year of launching – while working half the hours of a 9-to-5. Let me show you how.
Need a strategy consultant?
Looking for a world-class branding, business, and marketing strategist? Get the value of working with an advertising agency – without spending millions.
If you’re looking for a consultant or a freelancer to help you reach more people, improve your customer experience, get more clients, refine your messaging, develop your brand positioning, refresh your visual identity, upgrade your marketing, create a website, win over stakeholders, or grow your organization effectively, you’ve come to the right place.
Tasha has managed multi-million dollar projects for U.S. government and Fortune 500 companies and won dozens of industry awards. She’s worked with the world’s top brands and spent four years at a top-three global advertising agency.
We’ll partner with you to design a custom approach that will meet your needs and objectives as effectively as possible.
Photo Credit Ana Isabel Martinez
Photo Credit Eric Trefney
Hi, I’m Tasha
CEO and Founder of Duraca Strategic.
I’m a bilingual and multicultural strategist with ten years of international project management, communications, and marketing experience with the world’s leading agencies, brands, and nonprofits. I’ve received over a dozen industry awards, including from the Shorty Social Good Awards, the Public Relations Society of America, and the American Advertising Federation.
What our clients say about us
It was very clear from our first meetings just how thoroughly Tasha understood the marketing and branding landscape. She gave me a comprehensive marketing plan with discrete, digestible action items and has been there to consult on more granular points along the way. She wears many hats - consultant, strategist, therapist, cheerleader - and I credit her with pushing me to tackle my company’s biggest marketing challenges. Tasha understands the needs of small businesses and startups. As a mentor with Startups Ignite, she was able to quickly survey a concept, issue spot the major pain points, and deliver poignant advice without overwhelming young and emerging founders. She has the uncanny ability to make potentially intimidating tasks feel doable, which makes all the difference to early stage businesses juggling a million complicated tasks.
-Dawn Myers, CEO & Founder, The MOST Curls
Few times in your life you cross paths with someone as enthusiastic, committed, and passionate as Tasha. She puts her heart and soul in everything she does, always providing value over and above what is requested. I met Tasha when we worked together at Ogilvy. In standing up EIT Health's marketing function, I immediately sought out her expertise.
- Romina Cialdella, Head of Marketing at EIT Health
Tasha is an incredible listener, helpful adviser, and talented strategic thinker. Our team made significant progress in our branding and communications because of her intentional collaboration process and recommendations along the way. She is a great project manager! Tasha is always on top of deadlines and sees where momentum is needed to accomplish goals.
We would highly recommend her services to any team that is in need of an external push, voice, and support system that is custom-designed to fit your needs.
-Elaine Townsend Utin, Co-Executive Director of LatinxEd
Tasha understands people and is amazing to work with. She has changed my business in such a short time and brought me invaluable resources that have helped me grow as a person AND as a brand. If you need to get things accomplished, Tasha is the person for the job. She's energetic, thoughtful, and knows how to get things checked off the to-do list. Tasha's marketing insights are valuable and the tools she's given me and seeing the progress we've made has been invaluable. She makes it so easy for me to stay on track and she just ‘gets’ what I am trying to do with my business, which is awesome. I don't have to explain what I am hoping to do -- she anticipates it. Highly recommend!
-Lori Michelle, Founder of Love, Lori Michelle
Tasha is a sharp digital strategist who is also a proactive, collaborative, and fun teammate to work with! She brought new ideas, suggested next steps, shared thoughts after workshops and interviews, and did proactive market research on the client and their issues. Tasha blended in seamlessly with our fully remote team from day one, and brought new ideas and value to every interaction we had.
-Patti DeBow, President, ParsonsTKO
Running a startup is a whole lot of ‘I don't know what I'm doing’ - particularly when it comes to marketing. Tasha helped us crystallize our brand essence in a way that's most compelling for our customers. We now feel confident that we're communicating clearly and compellingly our value. Plus, she was a delight to work with: professional, flexible, and fun!
-Meghan Ball, Co-Founder of GoARTful
I’m always thrilled to work with Tasha because of how she combines analytical and strategic thinking. She is really great at working with clients, understanding their purpose, and offering the best strategy and tactics.